In 2013, the Media Coalition (consisting of the Independent Journalist Association of Serbia – NUNS, Journalist Association of Serbia – UNS, Independent Journalist Society of Vojvodina – NDNV, Association of Independent Electronic Media – ANEM, Association of Local Independent Media “Lokal pres“) initiated “Campaign for Media Literacy” project with the goal to determine the perception of media and the level of understanding the role of media and media culture in younger and older population in Serbia, and then, through series of activities, to contribute to development of an analytical approach to media content.
“The Basics of Media Literacy: Teachers’ Handbook” is one of the documents developed within this Project. Its aim is to foster critical recepcion of media content, distinction between information and entertainment, as well as professional and unprofessional journalism.
Through this Handbook, teachers can get a quick insight into the basics of media literacy, what media literacy means, what is information spin, as well as the importance of media literacy in modern society.
Please find the Handbook on the following link.